Rowles, Daniel

Digital Branding

A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement

BuchKartoniert, Paperback

CHF44.90

Dieser Artikel wird ersetzt durch

Digital Branding

Beschreibung

Take control of your brand's online presence with this bestselling guide that shows you how to plan, analyze, optimize and measure the tangible results of your digital campaigns.

Weitere Beschreibungen

Details

ISBN978-1-3986-0318-9

ProduktartBuch

EinbandartKartoniert, Paperback

Verlag/Label

Kogan Page

Erscheinungsdatum03.01.2022

Auflage3. Aufl.

Reihen-Nr.13797

Seiten232 Seiten

SpracheEnglisch

Weitere Details

Autor:in

Rowles, Daniel

Daniel Rowles, based in Jersey, has more than 20 years of digital marketing experience on both client and agency sides. A CIM fellow and course director, he is the lead judge for their CIM Marketing Excellence award. Rowles also lectures at Imperial College London and Cranfield School of Management, and co-hosts the Digital Marketing Podcast, a global top-ten business podcast on iTunes. His digital marketing company TargetInternet.com supports clients such as the BBC, Vodafone, Sony, Oracle and Tesco. He is also the author of Digital Branding, Mobile Marketing and Podcasting Marketing Strategy, also published by Kogan Page